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WE OFFER SEVERALSERVICE LEVELS ADAPTABLE TO YOUR NEEDS.

  • Long-term service agreements for perpetual back-end campaign execution for Agencies and Media buyers.
  • Single campaign agreements for clients that require fulfillment for a specific OOH Project.
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Media CanDo opens the door to a multitude of unparalleled advantages

Efficiency

Media CanDo streamlines the OOH campaign buying process, saving clients time and resources.

Expertise

Our industry knowledge enables us to identify the most effective OOH assets for each campaign.

Cost-Effectiveness

By negotiating with vendors and optimizing asset selection, we maximize the value of each campaign’s budget.

Full-Service

We handle everything from asset identification to installation and POPs, providing a stress-free experience for clients.

Transparency

Clients receive detailed Proof of Performance & EOC Reports, giving them a clear view of campaign impact.  

Our Services

What We Do For You

Understanding Advertiser’s Brief

We start by gaining a deep understanding of your client's advertising objectives, target audience, budget, and campaign goals. This insight along with our client’s vision, guides us in selecting the most suitable OOH assets for the campaign.

Identifying Viable OOH Assets:

Leveraging our industry expertise and the Equinox database, we identify OOH assets that align with the advertiser’s campaign brief. This involves analyzing factors such as location, visibility, format, and demographics to ensure the selected assets will resonate with the target audience.

Vendor and Pricing Identification

We research and connect with various OOH media owners and vendors to source the best options for our clients. This includes getting the most up-to-date pricing and availability dates to ensure problem free execution for their campaign.

Proposal Creation and Client Presentation

We create a proposal that outlines the selected OOH assets, pricing, and details for the strategic campaign plan. Our proposals are designed to effectively communicate the campaign's potential media plan and impact.

Contract Execution

Upon the client's approval of the proposal, we initiate the contract process. We handle the contract with all of the media owners as well as with the advertiser, ensuring a transparent smooth process for both the client and the asset owners.  

Asset Reservation and Artwork Submission

We secure the chosen OOH assets by signing contracts with the asset owners. We also coordinate the submission of artwork to ensure a seamless production timeline.

Installation Confirmation

Our team ensures that the artwork for selected OOH assets is installed according to the campaign plan and schedule. We maintain close communication with vendors to verify proper installation.

Proof of Performance Reports

Upon completion of the campaign, we compile and deliver Proof of Performance reports to our Clients with photos from the campaign.

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Certainly! Here are some services that the media can provide:

  • 1. **News Coverage**: One of the primary services of the media is to provide timely and accurate news coverage. This includes reporting on current events, developments, and trends in various sectors, including technology, politics, economics, and culture.
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**Investigative Journalism**: Media outlets often conduct in-depth investigations to uncover important stories, expose wrongdoing, or shed light on issues that may not receive sufficient attention. Investigative journalism plays a crucial role in holding individuals and institutions accountable.

3. **Feature Stories**: Media organizations produce feature stories that offer in-depth analysis, human-interest angles, and background information on specific topics. These stories provide context and perspective on complex issues, including AI and its impact on society.

4. **Interviews and Profiles**: Media outlets conduct interviews with experts, thought leaders, and newsmakers to provide insights, analysis, and opinions on various subjects. Profiles of individuals or organizations offer readers a deeper understanding of their background, achievements, and contributions.

5. **Opinion Pieces and Editorials**: The media publishes opinion pieces, editorials, and commentary from a diverse range of voices, including journalists, columnists, and guest contributors. These pieces express viewpoints, argue positions, and stimulate debate on issues of public interest, including AI ethics and policy.

6. **Educational Content**: Media organizations produce educational content, such as explainers, tutorials, and guides, to help audiences understand complex topics like AI. These resources break down technical concepts into accessible language and provide practical insights for non-experts.

7. **Multimedia Production**: In addition to written content, the media produces multimedia content, including videos, podcasts, infographics, and interactive graphics. These formats engage audiences in different ways and enhance storytelling by incorporating visuals, audio, and interactivity.

8. **Event Coverage**: Media outlets cover events, conferences, and symposiums related to AI and other topics. They provide live updates, summaries, and analysis of keynote speeches, panel discussions, and presentations, allowing audiences to stay informed about the latest developments and discussions in the field.

9. **Community Engagement**: The media engages with its audience through various platforms, including social media, online forums, and reader comments sections. These interactions foster community discussion, feedback, and participation in the news-gathering and storytelling process.

10. **Consulting and Training**: Some media organizations offer consulting services and training programs for individuals, businesses, and other organizations seeking to improve their media literacy, communications strategies, or storytelling skills. These services help clients navigate the media landscape effectively and ethically.

By offering these services, the media plays a crucial role in informing, educating, and engaging the public on a wide range of topics, including AI and its implications for society.